Let’s look at the current techniques available to
Let’s look at the current techniques available to us to achieve this goal and see which one offers a global solution to the fresh content problem: Server Side Includes (SSI): These are HTML statements written by the webmaster and uploaded onto the server. Newsfeed scripting solutions are therefore not a global solution to the fresh content problem. It is said that content is king, but today ‘fresh, relevant content’ is the master – or is it? Blogging is therefore not a global solution to the fresh content problem. I don’t. Because these scripts are compiled ‘before’ they are served, they remain ‘visible’ to search engine spiders and therefore will be seen as fresh content. Other articles by Victor George. Why Your Site Needs Fresh, Relevant Content This however involves the use of PHP and MySQL, which tends to put many business owners off. (C) 2005 Victor George. Probably very few, which is why the use of SSI’s is not a global solution to the fresh content problem. SSI’s inform the server to include a specific block of text when a specific page is served to a browser or a search engine spider. Newsfeed Scripting Solutions: A software solution can be rigged up to ‘extract’ the HTML from newsfeeds. And if there’s spam or ads in the feed, they will get extracted, too! This belief is [...]
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